Blue Dot

Proximity Marketing News

Proximity Marketing News (10/29/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. Focusing on Blue dot is missing the point That useful little blue dot on … Read More

EMV Credit Card

Proximity and the EMV Credit Card

Proximity and the EMV Credit Card A new rule went into effect October 1 with regards to credit card fraud prevention. As a consumer, the main difference is how you’re using your card to pay for purchases. It made me … Read More

Proximity Marketing News

Proximity Marketing News

Proximity Marketing News (10/22/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. Pinterest Doubles Down With Location-Based Service Pinterest made a move Tuesday that will automatically … Read More

Proximity Marketing News

Proximity Marketing News (10/15/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. Food Packaging, Big Data And The Internet Of Things? The Internet of Things (IoT), … Read More

Profile Segmentation

The Power of Location-Based Analytics

The Power of Location-Based Analytics In this day and age, using location-based analytics to gain insights into your customer’s digital behavior is a given. There are many tools for understanding how and where they spend their time online in order to … Read More

Proximity Marketing News

Proximity Marketing News (10/8/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. Chrome OS devices can now act as programmable Bluetooth LE beacons Business that use … Read More

Proximity Marketing News

Proximity Marketing News (10/1/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. Google knows how your Nexus is moving In addition to its new Nexus 5X … Read More