Barneys Beacons

Proximity Marketing News

Proximity Marketing News (April Edition) The most intriguing location-based tech stories brought to you as they happen. IBeacons Elevating Customer Experience at Barneys Barneys New York is using iBeacon technology in-store to personalise its shoppers’ experience as part of a … Read More

London

Proximity Marketing News

Proximity Marketing News (March Edition) The most intriguing location-based tech stories brought to you as they happen. Beacon-based Transport Alerts from Chrome Google has been working for a while now on ways to bring more Bluetooth beacon projects into its … Read More

The Quiet Rise

Proximity Marketing News

Proximity Marketing News (February Edition) The most intriguing location-based tech stories brought to you as they happen. The Quiet Rise of Beacons It’s President’s Day weekend, which for some of us means a blissful three-day respite from the rigors of … Read More

Crowd

Proximity Marketing News

Proximity Marketing News (January Edition) The most intriguing location-based tech stories brought to you as they happen. Report: Beacons Deployed Nearly 400 Million by 2020 The rise of beacon technology was one of the major news stories of last year, … Read More

Mobile Security in 2016

Proximity Marketing News

Proximity Marketing News (12/31/2015) Happy New Year from all of us at Smartwhere! Welcome to the final weekly proximity marketing news digest for 2015, where we’ve been striving to bring you the most intriguing location-based tech stories. Mobile Security in 2016: The … Read More

Marketing Landscape

Proximity Marketing News

Proximity Marketing News (12/24/2015) Happy Holidays from all of us at Smartwhere! Welcome to the penultimate weekly proximity marketing news digest for 2015, where we bring you some of the most intriguing location-based tech stories. The Current Mobile Marketing Landscape It’s the … Read More

Top Retail Trends 2015

Proximity Marketing News

Proximity Marketing News (12/17/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing location-based tech stories. As 2015 comes to a close we serve up a year-end recap and 2016 forecast. Top 5 Retail … Read More

Smart Shoppers

Proximity Marketing News

Proximity Marketing News (12/10/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. Retailers Woo Smartphone Shoppers This year appears to be a pivotal moment for m-commerce, … Read More

Mobile Shopping

Proximity Marketing News

Proximity Marketing News (12/3/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. 50% Shop on Smartphones While Browsing Stores Half of all adult shoppers conduct product … Read More

INTERACTIVE FITTING ROOMS

Proximity Marketing News

Proximity Marketing News (11/26/2015) Welcome to your weekly proximity marketing news digest where we bring you some of the most intriguing stories from the emerging world of location-based technologies. Ralph Lauren Tests Interactive Fitting Rooms in NYC Ralph Lauren isn’t afraid to experiment … Read More